In 2025, the Austrian Federal Competition Authority (AFCA) reaffirmed its commitment to combating unfair trading practices, emphasizing the importance of a fair supply chain. Director General Natalie Harsdorf highlighted that such practices undermine confidence and disproportionately affect those at the bottom of the supply chain.

The AFCA collaborates closely with the ministerial Fairness Office, which serves as a primary contact for suppliers facing unfair practices. The Fairness Office also released its own annual report for 2025, reflecting on the ongoing challenges in the sector.

In terms of enforcement, the AFCA can initiate investigations under the Fair Competition Act (FWBG) and impose fines of up to EUR 500,000 for violations. Currently, three significant cases are under investigation, including issues related to financing digital distribution channels and delayed payments to fruit growers.

Additionally, the AFCA is investigating complaints regarding unilateral modifications of supply contracts in the dairy market, particularly in light of new animal welfare standards. The authority is also examining whether unfair trading practice rules apply to cooperatives in this context.

Another investigation into a retailer's central warehouse concluded without evidence of wrongdoing, leading to the discontinuation of proceedings. The AFCA has been actively prosecuting breaches of the FWBG since its implementation in 2022.

Legal developments in 2025 included significant interpretation issues surrounding the FWBG, influenced by preliminary rulings from the Court of Justice of the European Union (CJEU). The AFCA participated in consultations regarding the UTP Directive, which aims to enhance the enforcement of fair trading practices across the EU.

Despite some positive developments noted by the European Commission, challenges remain, including supplier fears of retaliation and inconsistencies in enforcement across member states. The AFCA continues to advocate for clearer rules and effective enforcement to ensure fair trading practices in the food sector.