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Over One-Third of Internet Users in Spain Utilize AI Tools Like ChatGPT

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Photo: Photo by Francesco Zivoli on Unsplash

A recent report from the Spanish competition authority reveals that over 35% of internet users regularly use AI chatbots, with ChatGPT being the most popular.

30.10.2025 | Spanish competition authority


The Spanish competition authority, CNMC, has released findings indicating that more than 35% of internet users in Spain frequently utilize AI chatbots, with ChatGPT leading the way at 30.6% usage.

Additionally, the report highlights that 8.2% of these users have paid for AI services. The overall internet usage in Spain continues to rise, with 93.8% of the population connecting at least once in the last three months, and 81% doing so multiple times daily.

In terms of search engines, Google remains dominant with 91.7% of users, followed by DuckDuckGo and Bing. WhatsApp is the preferred messaging app, while Instagram leads in social media usage, showing growth compared to the previous year.

The CNMC's findings are based on a survey conducted in the second quarter of 2025, which included responses from over 5,000 households and nearly 9,000 individuals, providing a comprehensive view of consumer behavior in various sectors.

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