The European Commission has sent preliminary findings to Google regarding compliance with the Digital Markets Act (DMA). These findings propose that Google must allow third-party search engines access to essential search data, including ranking, query, click, and view data, under fair, reasonable, and non-discriminatory terms.

The primary goal of these measures is to empower third-party online search engines, referred to as 'data beneficiaries', to improve their services and effectively compete against Google Search's dominant position in the market.

The proposed measures address several key areas: the eligibility criteria for data beneficiaries, the specific types of search data that Google is required to share, the methods and frequency of data sharing, measures to ensure the anonymization of personal data, parameters for establishing fair pricing for the data, and the processes that govern beneficiaries' access to this data.

To enhance the effectiveness of these proposed measures, the Commission is inviting feedback from interested parties through a public consultation, allowing stakeholders to voice their opinions and contribute to the finalization of these regulations.