The Polish competition authority has released insights into the powerful influence of marketing trends on consumer purchasing decisions, particularly focusing on items like plush toys, figurines, and gadgets. These trends can sometimes lead to irrational buying behaviors and pose potential risks to consumers.

In their guide titled 'You Also Have an Influence!', the authority discusses the forces behind these marketing trends and offers advice on how consumers can protect themselves from being swept away by them. The guide aims to empower consumers to make informed choices and understand the implications of their purchases.

Additionally, the authority emphasizes the importance of recognizing the value and safety of products before making a purchase, encouraging consumers to critically assess whether the trends are worth the price and potential risks involved.