The Greek Competition Authority’s plenary accepted Ktenas’s proposal to settle the case and imposed a reduced fine of €521,864. It found that the company infringed Greek competition law and Article 101 TFEU through resale price maintenance and restrictions that hindered the effective use of the internet.

The case concerns the import, production and retail sale of dog and cat food. It began with information submitted through the authority’s anonymous whistleblowing platform. As part of its own-initiative investigation, the authority’s Directorate-General for Competition carried out inspections at companies active in the relevant markets in November 2024. The investigation also led to a separate decision imposing fines in a related case in the sector.

According to the authority, Ktenas imposed a uniform retail price list and systematically monitored prices at physical shops, online stores and the Skroutz platform. Retailers’ compliance was supported by a system in which retailers reported one another’s deviations, as well as explicit threats of sanctions by Ktenas. The informal arrangement was enforced through retaliation, including immediate suspension of product deliveries and termination of commercial relationships.

Ktenas also required resellers not to display prices in their online stores. The authority said this restriction substantially impeded online and passive sales to consumers and helped the company enforce retail prices in physical shops. Ktenas applied to participate in the settlement procedure under the authority’s 2022 settlement rules; the plenary accepted its proposal and imposed the reduced fine. The full decision is to be published in the Government Gazette and on the authority’s website.